Academic & Ecosystem Partners PDP

This page contains the different roles within the Academic & Ecosystem Partners path. Choose the relevant role you want to learn about.

You can also enter the “Professional Path” to access the relevant skills and resources (coming soon!).

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Channel Partnerships
Pre-Sales
Enablement
Academic & Ecosystem
Tech Partnerships
Strategic Alliances

Choose the roles

Academic Partnerships Manager
Senior Academic Partnerships Manager
IC Path
Academic Partnerships Lead
Academic Partnerships Strategic Lead
Management Path
Academic Partnerships Team Lead
Director of Academic Partnerships

Choose the competencies and experience requirements

All
Internal impact and collaboration
Complexity
Autonomy
External relationships and impact
Knowledge and maturity
Typical experience

Academic Partnerships Manager

Professional Path

Manages the day-to-day activities and relationships with academic institutions. Creates new relationships at a small-medium scale and manages them based on the team’s GTM plan.

Internal impact and collaboration

Connects with peers and members of other teams. Knows how to make an impact on the partners group’s agenda and overall goals.

Behaviors

  • Works closely with other team members
  • Plays a significant part in core projects that impact the team KPIs
  • Works closely with people from other teams in the partners group on cross-team projects
  • Improves the education cluster by creating new templates and solutions for the product, as well as various training resources
  • Demonstrates the monday.com culture in their day-to-day interactions with other peers and stakeholders in the company
Complexity

Mostly follows pre-defined procedures. Creates new partnerships and manages existing (but fairly simple) ones. Leads the daily activities with the partners with the help of their team members or manager.

Behaviors

  • Builds strong relationships with academic partners in the region
  • Proactively owns and manages a portfolio of academic partners, and becomes their trusted advisor
  • Follows the team’s GTM plan and KPIs which were pre-determined by the manager
  • Leads activities with the partners to increase the number of student signups activation and retention
Autonomy

Autonomous execution, in a pre-defined space where most of the challenges are known. Requires assistance in planning and setting goals.

Behaviors

  • Proactively conducts research and reaches out to new potential partners in the region
  • Autonomously executes various activities and events with partners in the region
  • Plans all activities and sets goals with some help from other team members or their manager
External relationships and impact

Builds and maintains fairly simple new relationships.

Behaviors

  • Identifies relevant partners who are well-positioned to accelerate monday.com’s growth in the education sector
  • Develops and maintains close relationships with the partners to secure the success of the partnerships
  • Identifies key stakeholders in the institutions to further expand the relationships
Knowledge and maturity

Has advanced product knowledge and ordinary sales processes. Knows how to build complex workflows with monday.com.

Behaviors

  • Has experience working with the education sector or in academic partnerships
  • Fluent in multiple main areas of the field
  • Has an understanding of the main stakeholders in the education field and how education institutions operate
Typical experience

2-4 years of relevant professional experience.

Senior Academic Partnerships Manager

Professional Path

Manages a portfolio of medium-large partners, end-to-end, from research and recruitment, through onboarding and leading impactful activities together with the partners. Leverages product and business skills to support the partners. Helps develop new partnerships and methods to help scale the program.

Internal impact and collaboration

Connects with stakeholders, peers and members of other teams. Knows how to make an impact on the client facing groups.

Behaviors

  • Collaborates with different teams on high impact projects, taking responsibility for the relationship throughout all stages
  • Becomes the key focal point for problem solving in the region
  • Works closely with other client-facing team members on deals in the education field
  • Makes a significant impact on the education cluster by working on apps, integration, new features and internal processes (in-platform notifications, tracking and reporting, etc.)
  • Demonstrates the monday.com culture in their day-to-day interactions with other peers and stakeholders in the company
Complexity

Contributes to building new processes and procedures. Creates new types of partnerships. Manages some strategic relationships. Has the ability to combine strategic thinking and strong execution to deliver against plans.

Behaviors

  • Medium-large academic partners in the region
  • Tracks, reports and optimizes the performance of partnerships, including identifying issues as they arise, finding solutions, and executing on them
  • Knows how to create timelines and a detailed execution plan for each project
  • Can create a playbook with best practices for onboarding new partners, creating new partnerships, and breaking into new territories
Autonomy

Autonomous execution of all activities, with some unknowns; May require assistance in planning and setting goals.

Behaviors

  • Handles most of the activities in their region from end to end, independently
  • Proactively finds major opportunities for new partnerships in the region, and expands existing ones
  • Owns multiple activities or projects impacting the team KPIs. Knows how to measure the success for each activity
External relationships and impact

Builds and maintains new and more complex relationships.

Behaviors

  • Identifies relevant partners who are strategically well-positioned to accelerate monday.com’s growth in the education sector
  • Identifies other key players in the industry, knows how to connect with them and form impactful relationships with them
  • Works closely with the partners to scale the number of student users and user engagement in the platform
Knowledge and maturity

Has advanced knowledge of the different partners types. Knows the main competitors and the differences between the different tools.

Behaviors

  • Has a deep understanding of our capabilities and value, especially for the education sector
  • Understands the ins-and-outs of the field, the different workflows and knows how to proactively improve them with monday.com
  • Has a good understanding of other key-players in the industry and how to find and show the value of collaborating with them in order to create new relationships
Typical experience

3-5 years of relevant professional experience.

Academic Partnerships Lead

Professional Path

Manages a portfolio of mostly strategic partners, and works with them on executing highly impactful activities that support the scale of our program. Develops new methods (or improves existing ones) for partner recruitment and management in the region.

Internal impact and collaboration

Connects with stakeholders from other teams and can shift agendas (operations,finance, BB, product, etc.)

Behaviors

  • Helps other team members with finding creative solutions to challenges
  • Impacts other teams on a daily basis, a go to person in the education space
  • Works closely with people from other teams on various projects
  • Demonstrates the monday.com culture in their day-to-day interactions with other peers and stakeholders in the company
Complexity

Plans and executes projects end to end, and sets their individual KPIs. Manages mostly strategic relationships.

Behaviors

  • Builds and manages a portfolio of large-scale and mostly strategic partnerships
  • Handles activities that provide direct impact on the student population and cluster users
  • Handles activities that directly influence the team’s KPIs
  • Participates in setting goals and helps with defining KPIs for the region
Autonomy

Completely autonomous in execution of all activities and setting individual KPIs. Still requires assistance in getting all resources.

Behaviors

  • Plans and executes large-scale activities in the region with a direct impact on the team KPIs
  • Knows how to measure the performance and success of the different partnerships and activities
  • Handles very complex challenges independently, with near-zero guidance
  • Can independently lead full sell cycles in small-medium size deals
External relationships and impact

Builds mostly strategic relationships with partners. Has the ability to resolve team-level issues.

Behaviors

  • Shares monday practices and solutions to partners and the student users
  • Effectively communicates and sets expectations with stakeholders at different academic institutions
  • Bridges gaps between stakeholders in complex projects in an engaging way
Knowledge and maturity

Has advanced knowledge of the different partner types in the education industry. Understands well the competitive landscape and complementary tools. Knows several different sales methodologies.

Behaviors

  • Ramps up on new technologies or solutions fast and independently
  • Go-to person in showing value for any potential partner or client in the education industry
Typical experience

4-6 years of relevant prof. experience.

Academic Partnerships Strategic Lead

Professional Path

Manages the most strategic partners portfolio and the highest-impact activities. Develops the GTM plan for the region including timelines and KPIs in addition to executing on it. Becomes the expert in the field and the go-to person for any aspect of academic partnerships in the region.

Internal impact and collaboration

Knows how to add new items on others’ agendas, while being considered a go-to person in the education space.

Behaviors

  • Works closely with people from other teams on projects with impact at the company level
  • Mentors other team members and provides them with essential knowledge for the success
  • Knows how to collaborate with other functions in the company to solve any challenge in the region
  • Creates effective work relationships with people in the company with diverse personalities and skills
Complexity

Can lead and execute highly complex projects; adapts new approaches to develop new relationships. Sets the KPIs and GTM for the region.

Behaviors

  • Manages a portfolio of the most strategic partners in the region
  • Leads large, complex projects that involve multiple groups or affects wide areas in the region
  • Being a specialist in the academic field
  • Sets the KPIs and GTM for the region
Autonomy

Autonomous in planning the region’s GTM plan, KPIs, timelines, and required outcomes in addition to executing on it.

Behaviors

  • Leads regional projects end-to-end, while seeing the big picture and long-term impact
  • Can solve any problem in the region, regardless to its extent, complexity, etc.
  • Offers creative solutions for team-level challenges
  • Takes responsibility for the outcomes of decisions made in their region
External relationships and impact

Knows how to shift roadmaps/agendas of partners. Builds meaningful relationships with the different stakeholders.

Behaviors

  • Independently communicates with different stakeholders and creates alignment around the decisions and course of actions in their projects
  • Can communicate a complex message and set expectations with any stakeholder
  • Works closely with Channel Partners on large deals and provides them with the resources and knowledge needed to sell within the education space
Knowledge and maturity

Knows the ecosystem and the GTM of the different players in it. Knows the tool well to all of its parts (including basic technical knowledge).

Behaviors

  • Can dive into any technical area and show the value of our platform for any use case
  • Knows how to show the value on monday.com to any type of partner
  • An expert in selling monday.com in the education space, with a great understanding of the best incentives for potential clients in the industry
Typical experience

5-7 years of relevant prof. experience.

Academic Partnerships Team Lead

Professional Path

Manages the day-to-day activities of the Academic Partnerships team and while still maintaining some strategic partnerships. Creates the GTM plan for the team and helps team members succeed and hit their KPIs.

Internal impact and collaboration

Knows to add new items on others’ agendas, while being considered a go-to person in the education space. Has full influence on their team’s day-to-day activities and impact on group results.

Behaviors

  • Understands the impact and motivation of each activity
  • Knows how to ask the right questions about and define success for specific activities
  • Drives strong enthusiasm and a ‘can do’ attitude within the team – creating a winner state of mind
  • Promotes monday’s culture in their day to day actions and decisions
  • Culture influencer, accountable for the culture in their domain and takes an active role in influencing other domains
Complexity

Can lead and execute highly complex projects; adapts new approaches to develop new relationships. Helps team members set their KPIs.

Behaviors

  • Manages the team’s responsibilities
  • Has influence on the team’s day-to-day activities
  • Defines and leads team methodologies & ceremonies effectively
  • Sets the team KPIs and GTM strategy
  • Helps team members set their individual KPIs
  • Organically involved in all of our strategic activities
Autonomy

Autonomous in planning the team’s GTM plan, KPIs, timelines, and required outcomes in addition to executing on it. Still requires some assistance in getting all resources.

Behaviors

  • Able to fill any gaps in the team level to keep the team working effectively
  • Sets KPIs and goals that allow the team to keep improving, with a clear definition of success
  • Takes full ownership over consistent execution of the teams’ processes and work methods
  • Leads group wide initiatives
External relationships and impact

Knows how to shift roadmaps/agendas of our partners; Builds meaningful relationships with different stakeholders.

Behaviors

  • Builds relationships with other group managers & directors
  • Regularly interacting with supporting functions
  • Identifies opportunities for team growth by pairing people together, assigning the right projects to the right people, etc.
Knowledge and maturity

 Knows the ecosystem and the GTM of the different players in it. Knows the tool well to all of its parts (including basic technical knowledge).

Behaviors

  • Understands all team aspects and manages to set a standard in each
  • Go-to person in every aspect and is able to provide guidance and insights
Typical experience

4-6 years of relevant prof. experience

Director of Academic Partnerships

Professional Path

Manages a multi-functional team. Setting yearly goals and strategic GTM plans. Creates the GTM plan for the team and helps team members succeed and hit their KPIs. Identifies cross-company opportunities and ensures alignment towards the group goals. Generates new ideas, opportunities, and innovations to drive continuous improvement and sustainable growth for the group. Drives the most impactful direction and mentorship to ensure the success of the group members.

Internal impact and collaboration

Connects with other executives in the company, gets on their agenda, and secures resources from them. Has full influence on its group’s day-to-day and impact on mid-term as well as long-term results. Has an impact on the company’s results.

Behaviors

  • Defines vision & mission statement to focus the group on a winning track. Allows the group to take impact-driven decisions in their day-to-day.
  • Drives the most impactful direction and mentorship to ensure the success of the group members
  • Works closely with other executives in the company to drive impact on the company level
  • Culture influencer, accountable for the culture in their domain and takes an active role in influencing other domains
Complexity

Knows how to manage multiple agendas and programs; leads and executes highly complex or specialized projects that constantly change and evolve; comes up with new approaches to develop new relationships.

Behaviors

  • Manages a group as well as other supporting functions for the group.
  • Amplifies impact via mentoring and training of team members. 
  • Plans the team’s long-term strategy
  • Drives impact through team building (planning, setting goals, creating culture, etc.)
Autonomy

Autonomous in setting KPIs, end-to-end planning and getting all resources, and executing all things related.

Behaviors

  • Manages a multi-functional team
  • Setting yearly goals and strategic GTM plans for the team
  • Handles cross-functional recruitment and alignment
  • Identifies cross-company opportunities and ensures alignment towards the group goals
  • Generates new ideas, opportunities, and innovations to drive continuous improvement and sustainable growth for the group
External relationships and impact

Being well known in the education industry. Has a substantial network in an industry/area of expertise. Knows how to shift roadmaps and secure resources.

Behaviors

  • Builds relationships with the head of units (Deans, Heads of Schools and programs, etc.) and supporting functions.
Knowledge and maturity

Masters the ecosystem activities, historical moves, and their influence on the business.

Behaviors

  • Understands all group aspects and manages to set a standard in each team
  • Go-to person in every aspect and is able to provide guidance and insights
Typical experience

5-7 years of relevant prof. experience.